Architect Your Growth System
I help B2B SaaS teams design and implement scalable growth engines — built for efficiency and durability.
About Me
Kevin Brown
Certified Growth Architect (WbD)
I treat growth as an engineering problem, not a sales problem. After 20+ years executing GTM strategies, I use data to validate judgment and turn intuition into repeatable growth mechanics.
Most growth advice is intuition dressed up as strategy. A lot of "best practices" are just pattern-matching without measurement or first principles. I take a different approach: measure before you decide, build systems (not just teams), and document what works.
My approach is systematic. We start with a baseline of where you are today — actual conversion rates, cycle times, unit economics, and pipeline mechanics, not assumptions. Then we architect your future-state go-to-market system together. Finally, we implement, measure, and iterate so the system becomes reliable and increasingly predictable.
The goal is simple: build a growth architecture you can understand, operate, and improve without me. When the system is running and the metrics confirm it's working, I step out. You keep the blueprint.
The Growth Architecture Process
A systematic, data-driven approach to building go-to-market systems you can measure, understand, and optimize.
Baseline Analysis
I start with data, not assumptions. I conduct a quantitative assessment of your current go-to-market performance—conversion rates, unit economics, funnel metrics—to establish where you are today.
Learn more →Architecture Development
Working with your stakeholders, I design the future-state go-to-market system. This includes your revenue model, process architecture, metrics framework, and the mathematical model for predictable growth.
Learn more →Implementation & Monitoring
I execute the architecture with measurement built in from day one. Real-time monitoring, data-driven adjustments, and continuous optimization until the system runs predictably. Then I hand it off.
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